For international coach Luis Cárdenas we work on three key areas for the sustained growth of his personal brand:
- Branding
- Web development
- Social media
Branding
For the personal brand image, Luis was looking for a sober design, with warm colors, minimalist and modern. After presenting our proposals, this was the logo and tones chosen:
Web development
The next step was the creation of the website. It had to show an image in line with the branding and have a modern design that was different from what is usually seen. The areas of graphic design and web development worked together to achieve an artistic but also functional design.
This was the result (you can watch it live at www.luiscardenas.pe):
Social media
Finally, we work -and have been working- on the management of their social networks, mainly Instagram, prioritizing organic growth through the generation of valuable content.
